Streaming vs. cable: Where the ad dollars are going
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Streaming vs. cable: Where the ad dollars are going
The way people watch media has changed in the last 10 years. Cable companies are losing subscribers as customers increasingly cut the cord and turn to streaming-only options. Advertisers are following suit, with streamers like Netflix (NFLX) and Amazon's Prime (AMZN) putting more emphasis on ad-supported tiers.\n\nYahoo Finance Senior Reporter ...
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